Visa Sponsorship in Sport — Connected to the events that connect the world

Our sponsorship in sport and partnerships, from sports to entertainment to fashion, have the ability to bring people together around the world and are the catalyst to push us further and reach beyond what’s expected. From the Olympic and Paralympic Games to FIFA Women's World Cup™, to the NFL, we support these iconic events that inspire and connect everyone, everywhere.
Visa logo, worldwide Olympic sponsors logo, worldwide Paralympic partner logo

Worldwide Partner of the Olympic and Paralympic Games through 2032

Our commitment to the Olympic and Paralympic Games is more than a sponsorship. We’ve been a partner of the Olympic Movement since 1986 and proudly signed on as the first global partner of the International Paralympic Committee in 2003. We’re dedicated to empowering athletes and building a more inclusive world through sport.

GB's Sky Brown celebrates winning bronze in skateboarding women's park event 2020 Tokyo Olympics

Sky Brown, Team Visa - ©Getty Images - All rights reserved

Visa and FIFA 2026 worldwide partner logo lockup

Worldwide Partner of FIFA

The FIFA World Cup™ heads to North America in 2026! As the Official Payment Technology Partner for FIFA events globally, Visa will provide a seamless and secure commerce experience for FIFA’s passionate fans on-site and deliver exciting access for Visa cardholders. Visa has enhanced the tournament experience at more than 40 FIFA events since 2007.

FIFA Men’s World CupTM trophy lifted in the air

FIFA - ©Getty Images - All rights reserved

Oracle Red Bull Racing and Visa Cash App RB team 2024 logos

First global partner of both Red Bull Formula One teams

As the first global partner of the Visa Cash App RB and Oracle Red Bull Racing Formula One teams, Visa is proud to partner with Red Bull Racing to drive success in the fast-paced world of international racing. Visa and Cash App will also join Red Bull Racing to champion Visa Cash App RB in the all-female F1 Academy driving series, furthering Visa’s commitment to women’s empowerment and advancement through our sponsorship platforms.

The Visa Cash App Red Bull and Oracle Red Bull Racing Formula One teams car liveries

Red Bull Content Pool - ©Getty Images and Visa Cash App RB - Digital Lighthouse - All rights reserved

Visa logo as an Olympic sponsor

Proud sponsor of the NFL since 1995

Since 1995, Visa has been a proud sponsor of the National Football League. As the exclusive payment services provider for the NFL and its official NFL events, we are continuing to innovate to provide faster, more secure, and more convenient payment methods to make sure fans don’t miss a moment of action on the field.

NY Giants offense lines up against SF 49ers during an NFL football game

NFL - ©Associated Press - All rights reserved

Across the globe, sport inspires and unites. Visa is proud to support athletes, fans and communities through iconic sporting events around the world.

Portrait of Andrea Fairchild, SVP Global Sponsorship Strategy at Visa
— Andrea Fairchild, SVP Global Sponsorship Strategy